Revcontent

Purpose

Automate structured campaign creation in Revcontent.

Instead of manually uploading creatives one by one, this workflow transforms creative testing into a repeatable system.

Campaign Creation

• Validate CPC format (decimal-only enforcement)
• Enforce bid range constraints
• Validate required creative inputs
• Normalize OS, device, browser, and language targeting
• Build structured API payload

Creative Matrix Builder

• Parse multiple titles using delimiters
• Parse multiple images
• Generate cross-product combinations (headline x image)
• Optimize images (resize if necessary)
• Upload assets (Drive integration if required)
• Send creatives via API
• Use controlled batching to prevent rate limit issues

Diagram

flowchart TD
  A[Google Sheets: campaign data] --> B[CPC & asset validation]
  B -->|valid| C[Create campaign via Revcontent API]
  B -->|error| L[Log error in sheet]
  C --> D[Generate creative matrix]
  D --> E[Image optimization]
  E --> F[Batch upload control]
  F --> G[Upload creatives via API]
  G --> H[Log status in control sheet]

See the workflow in action

Technical Highlights

• Controlled batch execution
• Structured error logging
• UTM tracking integration is added directly by the workflow

Business Impact

• Enables systematic creative testing
• Reduces rejection rates
• Standardizes campaign structure
• Scales creative production safely